Wednesdays * 8:10 am * Star 102.5 FM


We're working on getting a better photo of gorgeous Aurora, because this picture of her on the lap of her loving foster mom doesn't truly capture her consummate beauty!

This gorgeous, 5-year-old Siamese mix is ready for her permanent home, but you won't find her at the SPCA! She's a "Pawsitive Journeys" kitty! Pawsitive Journeys is a foster program through which volunteers house kitties not adapting to shelter life. Aurora here is very afraid of other cats and dogs, so she most likely would not have remained in any shelter environment for long without becoming very stressed, and, the natural result of that, very sick.

Pawsitive Journeys is 99.9% beneficial for our beautiful, temporary feline residents. The only negative about the program is that of course, the available animal isn't available at the SPCA's Tonawanda shelter or any offsite location. The only people who would know about a Pawsitive Journeys cat are the people who visit is why these media segments are so important!

With no other cat or dog on the premises, Aurora is all love, all the time. Her foster mom tells us that, if Aurora had her choice, she'd stay on the lap of her special someone all day long, feeling safe, secure, and loved. This is a cat who will be a true companion for someone who wants a real friend.

Make an appointment to meet Aurora by calling the SPCA's Foster Care Department: 716-629-3509!



Fridays * 8:52 am * Newsradio 930 WBEN


No one's happier to have company than Duke, the shepherd mix! Duke loves attention and is eager to be with people, especially when they brush his beautiful coat, take him out for a walk, or just take the time to talk with him at his kennel door. In fact, he loves people so much that he’ll put his entire head into your hand and stand there soaking up the love in a downward facing dog yoga position! He’s a 66-pound love sponge!

Duke is good with other dogs, but we do recommend a meet and greet with your dog. Born in 2010, he is sweet, gentle, and mellow. He's a wonderful listener and easy to walk on a leash. 

Duke came from a shelter in South Carolina and he’s got a medical condition that they didn’t have the means to care for, but we do thanks to our amazing community, so he’s foster-to-adopt. 

Duke is a sweet, gentle guy who wants so much to be someone's lifelong buddy and couch companion. If you think that someone could be you, Duke would love to meet you! 

Learn more about our guy Duke by calling SPCA Adoptions, 716-629-3531, or visit him at the SPCA's Tonawanda shelter!


Mike Randall on WKBW-TV

Thursdays * 10 am * AM Buffalo

*Each Thursday during AM Buffalo (Ch. 7, 10:00 am), Mike Randall features an SPCA animal NOT up for adoption....yet. At the time of filming, the animal featured by Mike is a YELP FOR HELP patient, receiving some kind of costly veterinary care at the SPCA prior to adoption. Missed a week? Look for the most current Yelp for Help segment on AM Buffalo's website page here!

See previous years' segments here!

*What is Yelp for Help? Well...not every animal comes to the SPCA Serving Erie County healthy and adoptable. Countless animals suffer from life-threatening illnesses and injuries, usually the result of being abused or neglected. They require immediate...and expensive...veterinary care that is often beyond our resources.

*Once treatment is administered, many require additional medical attention or intense socialization and behavior modification.

*The community-funded Yelp for Help program offsets the SPCA’s cost of caring for, and eventually making possible successful adoptions of, these special animals.

*Can you give these animals in need the chances they deserve? Save lives today. Together, we can help the animals who need us most! Become a Yelp For Help donor ! You can even become a YELP HELPER, giving on a monthly basis! To give by phone, call Nancy at the SPCA: 716-629-3523!


Fridays * Daybreak & 11 am news * WGRZ-TV Ch. 2


Two-year-old Rosemary knows what it will take this Valentine's Day for you to find the love you've been looking for your entire life. It'll take one trip to the SPCA. Just one. Then it'll take ten minutes with Rosemary. Maybe less. That's it - the recipe for love. Make the recipe right, and your life will never be the same!

Rosemary is silly and full of sass, ready to play with any toy that finds its way to her, ready to play with her humans, ready to cuddle with her friends...this girl is perky as a kitten, petite, pretty as a picture, and waiting to be your funny Valentine!

Visit Rosemary at the SPCA's 205 Ensminger Rd., Tonawanda shelter, where we'll be a couple more months before our big move to West Seneca! For more information on our little lady, call the veterinary technicians at the SPCA, 716-629-3534, and tell our wonderful team you'd like to learn more about Rosemary. You'll be smiling and laughing the days away when this ray of sunshine fills your heart!

WECK Wildlife Wednesdays

Wednesdays * 8:20 am * WECK 1230 AM/102.9 FM

*Listen to SPCA Wildlife Services Department representative Barbie Haney discuss various topics of interest every week during WECK's WILDLIFE WEDNESDAY segment! You'll hear everything from practical how to keep ducks off pool covers and what to do when your dog finds a nest of baby what's happening with wildlife being treated at the SPCA!

*Tune in to Wildlife Wednesdays each week around 8:20 am on TIMELESS WECK-AM 1230 and FM 102.9!

*Did you miss a segment? Visit our WECK WILDLIFE WEDNESDAYS audio archive page! Now you'll NEVER have to miss a segment!

*Wildlife questions? Call the SPCA Wildlife Services Department at 716-629-3528!

WIVB Pet of the Week

Mondays * 12:15 pm * WIVB-TV Ch. 4

*Every Monday, SPCA Executive Director Gary Willoughby or another SPCA representative brings a loveable dog, cat, or other animal right to the WIVB-TV Ch. 4 studio!

*Tune in to Ch. 4's noon newscast each Monday to see if there's a cutie kitty or canine YOU can bring home!

WGR 550 Sports Radio

FURRY FAN of the Week!
Mondays  *  6am-10 am  *  The Howard Simon Show

Every Monday, WGR 550 Sports Radio brings you a new SPCA FURRY FAN OF THE WEEK!

Tune in to WGR 550 AM Radio every Monday morning during the Howard Simon Show 6 am - 10 am to hear Howard and Jeremy White tell you which little fan has the biggest heart of all! Dogs, cats, pups, kittens, bunnies, birds...who will win the title this week? Find out first-hand here!

Thanks to WGR, DeLacy Ford, and TLC Pet Food for scoring a touchdown with this all-new #FurryFan feature!



Thursdays *  6 am - 8 pm * Time Warner Cable News

*Every Thursday, Time Warner customers can tune into Buffalo's Time Warner Cable News and check out the SPCA's animals available at one of several offsite adoption locations!

*Each hour on Thursdays, 6 am - 8 pm, TWC will feature the SPCA segment! To see which special animal is featured this week, visit and search SPCA!